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Moving beyond “unity of effort” and “unity of command,” this monograph identifies an overarching need for “unity of vision.” Without someone at the helm who has a certain kind--not turn, not frame, but kind--of mind, asymmetric confrontations will be hard (if not impossible) to win. If visionary generals can be said to possess “coup d’oeil,” then unity of vision is cross-cultural coup d’oeil. As with strategic insight, either individuals have the ability to take what they know of another society and turn this to strategic--and war-winning--effect, or they do not. While having prior knowledge of the enemy is essential, strategy will also only succeed if it fits “them” and fits “us.” This means that to convey unity of vision a leader must also have an intuitive feel for “us.”
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Simons, Anna Dr., "Got Vision? Unity of Vision in Policy and Strategy: What It Is and Why We Need It" (2010). Monographs, Books, and Publications. 596.